Trump's Tariff Policies Trigger a 2025 US-China Trade War: Taiwanese Manufacturers Adjust Strategies, Apple Moves Production to India

TaiwanBusiness04/08 18:09
Trump's Tariff Policies Trigger a 2025 US-China Trade War: Taiwanese Manufacturers Adjust Strategies, Apple Moves Production to India

In April 2025, U.S. President Donald Trump announced punitive tariffs of up to 104% on Chinese goods, sparking a new round in the U.S.-China trade war. China immediately retaliated with countermeasures, disrupting global supply chains and shaking market confidence. Taiwanese contract manufacturers shifted their operations to Vietnam and Mexico, and Apple accelerated its shift of iPhone production to India. A buying frenzy for PCs and iPhones broke out in the U.S. market as consumers feared imminent price hikes, leaving businesses and investors facing uncertainty.

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04/08 18:09

Trump's Tariff Policies Trigger a 2025 US-China Trade War: Taiwanese Manufacturers Adjust Strategies, Apple Moves Production to India

In April 2025, U.S. President Donald Trump announced punitive tariffs of up to 104% on Chinese goods, sparking a new round in the U.S.-China trade war. China immediately retaliated with countermeasures, disrupting global supply chains and shaking market confidence. Taiwanese contract manufacturers shifted their operations to Vietnam and Mexico, and Apple accelerated its shift of iPhone production to India. A buying frenzy for PCs and iPhones broke out in the U.S. market as consumers feared imminent price hikes, leaving businesses and investors facing uncertainty.

US-China Tariff War Heats Up: Trump Imposes Punitive Tariffs

On April 2, US President Trump announced a 34% "equivalent tariff" on Chinese goods. China immediately retaliated by imposing the same rate on US goods. On April 7, Trump further threatened that if China did not withdraw its retaliatory tariffs, the US would impose an additional 50% punitive tariff starting April 9, bringing the total tariff on some Chinese goods to 104%. Trump stated on social media that this was a response to China's long-term currency manipulation, corporate subsidies, and trade barriers.

China, through state media and the Ministry of Commerce, strongly criticized the US for "compounding mistakes" and stated they would "stand firm." The hardline stances of both sides have drastically reduced the room for negotiation, raising concerns in the market about the stability of the global supply chain.

Taiwanese OEMs Activate Contingency Plans: Shifting to Vietnam and Mexico

In response to the escalating US-China tariff war, Taiwanese OEMs have quickly activated contingency plans. Golf equipment OEMs like Fusheng Precision, Ming An, Datian, and Juming, which have a high market share in the US, have begun accelerating their production capacity in Vietnam and are monitoring the progress of US-Vietnam tariff negotiations. Fusheng Precision noted that brands have not yet asked for price cuts and are still observing the situation; Datian admitted that although the US market accounts for only 30-40% of its revenue, 50% of its brand partners' revenue comes from the US, which could still be affected.

In the electronics OEM sector, companies like Inventec, Wistron, and Quanta are shipping to the US from their Mexican facilities to comply with the US-Mexico-Canada Agreement (USMCA) and avoid high tariffs. Inventec, which established a plant in Texas as early as 1995, still has operational production lines, providing an advantage for rapid production shifts. Wistron and Quanta stated that current shipments are unaffected and will adjust production capacity based on future tariff changes.

Apple Accelerates Manufacturing in India: Short-term Tax Avoidance, Long-term Strategy

In response to the escalating US-China tariff war, Apple has initiated a short-term contingency plan to export more iPhones from India to the US. According to The Wall Street Journal, Apple airlifted five planes full of iPhones from India to the US within three days at the end of March, completing customs clearance before the new tariffs took effect.

TechInsights estimates that if imported from China, the hardware cost of the iPhone 16 Pro would increase from $550 to $850; importing from India could halve the cost increase. Bank of America analysts estimate that Apple will produce about 25 million iPhones in India this year, which, if all exported to the US, could meet about 50% of the US market demand.

Foxconn, as Apple's main OEM partner, is also expanding its production capacity in India. Its Indian subsidiary announced in early April the procurement of over $32 million in equipment from Apple, interpreted as preparation for capacity expansion.

US Market Reaction: Anticipated Price Hikes for PCs and iPhones Trigger Buying Frenzy

Trump's tariff policy has sparked a strong reaction in the US consumer market. According to UBS estimates, the price of the iPhone 16 Pro Max could rise by $350, nearly a 30% increase, potentially reaching $2,300. PC products face similar pressure, with prices expected to rise by 35%. As a result, Apple stores across the US have seen a buying frenzy, with consumers rushing to upgrade their devices in anticipation of price hikes.

Apple employees report that the store atmosphere resembles a holiday shopping peak, with "almost every customer asking if prices are about to go up." Since current sales are mostly from previous stock, the tariff impact is expected to manifest in the next quarter.

PC brands like ASUS and Acer have stated they have stocked up in advance and are closely monitoring policy changes. ASUS noted that it will dynamically adjust inventory management, supply chain configuration, and pricing strategies. Retailers expect that if stock runs out, subsequent product prices will rise across the board.

Investors and Companies Face Uncertainty

Trump's tariff policy not only impacts corporate operations but also severely affects financial markets. Apple's stock price fell 19% over three trading days, losing over $600 billion in value. The Taiwanese stock market was also affected, with the TAIEX plummeting for two consecutive days, hitting a 14-month low.

According to analysis by China International Capital Corporation, equivalent tariffs will push US inflation up by 1.9 percentage points and could reduce GDP growth by 1.3 percentage points. US companies and consumers will face rising cost pressures, and market volatility is expected to persist in the short term.

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