Trump's Tariff Policy on China Causes Market Turmoil: Meta's Ad Revenue Expected to Decrease, Tesla's Stock Price Rises, IBM's Financial Report Draws Attention

On April 23, 2025, U.S. President Donald Trump imposed a 145% tariff on Chinese goods, leading to global market fluctuations. Meta is projecting a $7 billion decrease in revenue due to reduced advertising spending by Chinese retailers. Tesla CEO Elon Musk announced a reduction in his involvement with government efficiency matters, resulting in a 4% increase in Tesla's after-hours stock price. The White House received tariff agreement proposals from 18 countries and is in talks with 34 countries. IBM released its financial report, with market attention on the impacts of its AI initiatives and tariffs. Dow futures rose by 500 points on expectations of easing trade tensions, indicating a stabilization in investor sentiment.
Key Updates
04/23 01:59
Trump's Tariff Policy on China Causes Market Turmoil: Meta's Ad Revenue Expected to Decrease, Tesla's Stock Price Rises, IBM's Financial Report Draws Attention
On April 23, 2025, U.S. President Donald Trump imposed a 145% tariff on Chinese goods, leading to global market fluctuations. Meta is projecting a $7 billion decrease in revenue due to reduced advertising spending by Chinese retailers. Tesla CEO Elon Musk announced a reduction in his involvement with government efficiency matters, resulting in a 4% increase in Tesla's after-hours stock price. The White House received tariff agreement proposals from 18 countries and is in talks with 34 countries. IBM released its financial report, with market attention on the impacts of its AI initiatives and tariffs. Dow futures rose by 500 points on expectations of easing trade tensions, indicating a stabilization in investor sentiment.
Trump Imposes 145% Tariff on Chinese Imports
According to reports from Yahoo News and HuffPost, U.S. President Trump has recently imposed tariffs as high as 145% on Chinese imports in response to China's trade practices and the fentanyl issue. China responded with a 125% retaliatory tariff. Although Trump stated that this high tariff "won't last long" and will "drop significantly," formal U.S.-China trade talks have yet to start.
White House spokesperson Karoline Leavitt noted that the Trump administration has received proposals from 18 countries regarding tariff agreements and plans to hold talks with 34 countries. She emphasized, "The President and the administration are paving the way for an agreement with China." Treasury Secretary Scott Bessent also mentioned at an investor meeting that the trade stalemate with China is "unsustainable" and is expected to ease.
Meta's Ad Revenue May Drop by $7 Billion
According to reports from CNBC and Anue, MoffettNathanson analysis indicates that Trump's high tariff policy on China has led Chinese retailers like Temu and Shein to significantly cut their advertising spending on Meta's Facebook and Instagram. Meta's revenue from China in 2024 is expected to reach $18.35 billion, accounting for over 11% of total revenue. Analysts estimate that if the trend continues, Meta's ad revenue may decrease by $7 billion this year.
The report noted that Temu has begun reducing its advertising budget in the U.S. market, and its ranking in the Apple App Store has also declined. Analysts stressed, "The importance of China to Meta's business cannot be underestimated." If trade tensions escalate and trigger a recession, Meta's ad revenue loss in 2025 could expand to $23 billion, with profits potentially dropping by 25%.
Tesla Stock Rises After Musk's Remarks
Tesla released its first-quarter 2025 financial results on April 22. Despite revenue and profits falling short of market expectations, with automotive revenue down 20% year-over-year, CEO Elon Musk mentioned during the earnings call that he would significantly reduce his involvement in the "Department of Government Efficiency" (DOGE) starting in May. Following this statement, Tesla's stock price rose more than 4% in after-hours trading.
According to Anue, the market interpreted Musk's shift of focus back to Tesla's operations as a positive signal for the company, which has been facing recent challenges.
IBM Earnings Focus on AI and Tariff Impact
IBM is set to announce its first-quarter 2025 financial results on April 23. According to reports from TipRanks and The Globe and Mail, the market expects IBM's revenue for the quarter to be $14.39 billion, slightly down from the same period last year, with an estimated earnings per share of $1.42, down over 15% year-over-year. Analysts are focusing on IBM's progress in the AI field and the sales performance of the new generation Z series mainframes.
A Morgan Stanley analyst noted that IBM's software division performed well, contributing $27.1 billion in revenue in 2024, accounting for 43% of total revenue. However, the firm also lowered IBM's EPS estimates for the next two years by 15% to 18% to reflect slower growth and tariff pressures.
Dow Futures Rise 500 Points as Market Sentiment Stabilizes
After Trump hinted at a possible tariff reduction, market sentiment noticeably stabilized. According to reports from Anue and CBS News, the Dow Jones Industrial Average rose 1,016.57 points on the 22nd, closing at 39,186.98 points, a gain of 2.66%. The S&P 500 and Nasdaq indices rose by 2.51% and 2.71%, respectively. Dow futures also rose by 500 points.
Treasury Secretary Bessent mentioned at a JPMorgan investor meeting that the trade war with China "will ease" and said that signing a similar agreement within two to three years would be a "huge victory." These remarks pushed stocks related to China higher, with the iShares China Large-Cap ETF (FXI) and iShares MSCI China ETF (MCHI) both rising over 3%.
References
- President Trump says tariffs on China will 'come down substantially'
- 川普對中關稅重擊Meta 今年恐少賺70億美元 | Anue鉅亨 - 美股雷達
- 美股重點新聞摘要2025年4月23日 | Anue鉅亨 - 美股雷達
- International Business Machines (IBM) Is About to Report Q1 Earnings Tomorrow. Here’s What to Expect - TipRanks.com
- IBM (IBM) Reports Q1: Everything You Need To Know Ahead Of Earnings
- Dow soars more than 1,000 points a day after Monday sell-off
- 美稱18國就關稅協議提案 與中國商討協議進展順利
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